MIDO 2010 COLLECTION

 

John Richmond presents the Eyewear 2010 collection where luxury and rock’n’roll  blends with each other. The combination of different materials and pure lines creates a dramatic iimpact .

 

Among the LUXURY frame styles, the feminine rectangular model is distinguishable by the inclusion of the JR metal Dragon on both temples.

BIG SQUARED ROCK…these are the words that embody the characteristics of the unisex vintage frame style. A metal stud with the slogan  “its’ only  rock’n’roll” is located on the internal side of the right temples, in pure John Richmond style

 

The combined model completes a wide range of elegant frames which are far from ordinary. Look out for the acetate bar that enhances the metal front to provide a fantastic contrast.

 

The colour palette introduces the classical black, tortoise, white, red, Havana and honey for the acetate frames and stronger tones like the silver, matt bronze and gun metal for the metal models.

 

The sunglass collection presents its aggressive soul with wide and wrap around forms, innovative design and sophisticated tones.

 

The unisex models have interesting colour combinations thanks to the different material used.: havana-red⁄havana-lilac contrasts contribute to create a simple and unique style, always bringing forward the spirit of the Maison, as the skull symbol indicates, a metal high relief located on the internal side of both temples

 

The classic  tattoo theme has been revised  in a luxury key  for  the woman’s model , made  more precious by Swarovski crystals . We can also find it on the round shape style with the smoke shaded lenses. 

 

Eternal aviators, for men and women.  The injected plastic creates light inserts and chromatic effects on the frame characterized also by a metal detail over the bridge

 

The colours for the acetate models go from the white to  tortoise shell, without forgetting the grey, blue, brown, and black.

The metal models are silver, black, bronze and ruthenium.